CO-FOUNDER & CoO
A wicketkeeper-batsman with a solid track record, wore district, state and university colors; has also played a pivotal role in the echelons of executive and middle management in 14+ years of work life.
Beginning his career with ICICI Bank, he laid a strong foundation in corporate discipline. His subsequent experiences with premier sporting properties such as the Indian Premier League, Indian Badminton League, MotoGP Bharat, and Volkswagen Motorsport India have allowed him to stay deeply connected to his passion for sports — contributing to high-performance, globally benchmarked sports platforms while building a dynamic professional journey.
A brand custodian with a panache for event operations, Ajitabh brings sports marketing acumen into the business venture. He has been elemental in amplifying the brands' resonance through strategic partnerships and immersive, experience-driven activations.
